
Empowering Voices: Identifying Women’s Similarities and Differences Across Generations
A cultural ethnographic study by Olivia Lockett
Explore Women's Perspectives
The Project
This research project aims to explore the varying perspectives of women between the ages of 17 to 70+ on three central themes: personal freedom, body image, and shared advice.
40 U.S. women from different regions and ages were asked the same 3 questions:
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How free do you feel to make your own choices about your life (career, family, lifestyle), and how do you think that freedom has changed for women over the years?
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How has your view of beauty and body image changed as you’ve aged, and how do you think it differs from other generations?
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What’s one piece of advice you would give to younger women/girls today?
The Results
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I think this is a tough question because it’s based on what is relative at the moment. As a single mom, I think I prioritize my child the most which has in turn helped me focus on the stability of my life of who I wanted to be and what I was willing to pursue to give my child a better life. I told myself the only way I could do that was continue my education and put myself in areas where I could grow. I do believe that education or the willingness to be educated, especially for women, is the key to freedom. It allows for objective thinking and not complacent views. When you know better, you do better.
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I think beauty is also objective by perspective. I think what society deems as beautiful may not seem beautiful for everyone. I think as I have aged and reflect on my personal “beauty” that I have accepted my imperfections and find them kind of beautiful. I don’t really believe it really differs from generations, I think it is based on what you choose to prioritize in life. If you can’t stand walking outside of your house without makeup, you should continue that lifestyle, and if you are someone who doesn't bother- then that may not be your focus or priority.
I think my advice would be, do it. Do it scared, do it angry, do it for you, do it with people watching, do it alone. Do whatever you need to do that affirms who you are because it is something you want.- 36, Maryland
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I feel pretty free to make my own choices in any situation but I definitely think there are barriers for everyone nowadays. I think women have had a harder time making their own decisions but currently it just comes down to common obstacles.
I definitely think views on beauty and body image differ from generations. A lot of people in this generation look at beauty standards way different than newer generations due to social media and exactly how the generations above us have different beauty standards.
One piece of advice I would give younger women today is to not be scared to fail. I think now people are so worried about what everything else is going to think that it has dulled younger generations of reaching out and making mistakes. It's important to fail and grow from it - 22, Delaware
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I feel relatively free when making my own choices about my life and career. There is a slight fear of making mistakes since I would be building my own foundation but I think it’s crucial for growth. I think over the years women have broken through the fear of making decisions about themselves and others. Having more of a voice has led to change regardless if it was good or bad, it’s more about making a difference.
My view on body image as I’ve aged has definitely been a roller coaster. I think as I’ve grown up I put more of a pressure on myself to look my best and prioritize beauty versus when I was younger I didn’t care as much.
A piece of advice I would give a younger girl, which I wish I could tell my younger self, is that you should just live for yourself and not care what others think because everyone is more focused on themselves anyways. - 21, New York
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I feel very free in the decisions I make regarding my lifestyle, family, and career. Over the years freedom has changed a lot, having the right to vote, own land, and have our own credit cards are all things we have gotten the right to do in the last 100 years.
When I was younger I compared myself a lot to other girls, but as I get older I have noticed myself doing this less and less. Having access to social media is definitely a huge factor in comparing myself to others that older generations did not have to deal with.
A piece of advice I would give to other women and girls is to embrace your personality and never compare yourself to other people. - 20, Virginia
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I feel like as a woman in 2024 and just because of the individual I am, I am very independent and don’t care as much what others think of me which as a person, gives me more freedom than others because I don't let society’s still relevant rules about women rule me down. I think there are still women in this day and age who don't feel as free because of their background or religion, but as an individual I have my own personal freedom.
Growing up, I was not always the skinniest little girl and I feel like growing up a lot of the time even for young girls there was a way they were supposed to look and I did not fit that even at 7 years old, but getting older and more mature, I think while there is still a lot of restrictions on women's look in society and how tiny they are or how pretty they are. I personally have become much more confident and comfortable with my body and curves as I've gotten older and realized not every girl is going to be stick thin.
A piece of I would give is to ALWAYS put yourself first in situations and consider your feelings and your mental health before someone else. If not, it’s gonna have a long lasting effect on you. - 19, New Jersey
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I feel I always had the freedom to make my own career, family and lifestyle choices. Today women are just as free and they have a lot more opportunities and careers to choose from.
Beauty at my age is harder to maintain but I'm lucky there are a lot of facial products and hair colors to experiment with. Again, age makes it harder to keep a healthy weight. Despite all the media showing that overweight women are attractive, I don't believe most people think that way. However, I do believe people, as always, are very respectful of others and try not to judge anyone until you know their situation. I have believed this during all my different decades!
First of all, make sure you're in a safe place preferably with a friend. Listen to what your friends say - smile easily and enjoy life. - 76, Maryland
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I feel quite free to make choices as a woman in today’s society about my career, family and lifestyle to an extent. Freedom has definitely been limited to women all over the world but in America in recent times I think freedom has been extended to women.
As I’ve aged my view of my own beauty and image has changed due to the opinion of society. The involvement that social media and society have in the way a woman views herself is extremely alarming but I think that we are on our way to changing that for younger generations. To be more accepting of how people want to look and have their own personal ideas of beauty. It differs from other generations because in the 2000s the beauty standards were based on models, skinny, slim fit and naturally beautiful women whereas today we know that not everyone looks like that and are beautiful anyways.
One piece of advice I’d give to younger girls is to never compare yourself to others because you are your own person. - 21, Georgia
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I feel that I have always been free to make decisions about my life and career. I grew up in a family where high education was not a priority and to finish high school was an accomplishment. I chose to go to trade school to become a hairstylist so that I could have a career, not just a job. I feel that over the years. Women have become more empowered by education becoming more of a priority. Also with being able to travel and not staying in one place, there is more tolerance and acceptance of other ideals and religious beliefs.
My views on beauty and body image have remained the same. I believe that beauty comes from within. Style is a personal preference. As I’ve aged I'm more relaxed and confident in my beauty “Every hair doesn’t have to be in place”.
My advice to younger women/girls. Get your education and read as many books as you can. Make your own money. When you share life with a partner, never lose yourself. Keep your own mind. You have more control than you think. Remember to laugh, dance, make lots of friends and buy the shoes! Life is short. Enjoy it. - 56, Maryland
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I love that I can make my own choices in life today, and I don't feel the need to ask for permission to make my own choices in life. I love democracy, freedom to vote, freedom to speak my mind, freedom to move about in my own country, and freedom of religion. Back in the 1970s women who divorced weren't allowed to make a loan on her own to buy a car or house without their spouses signing for them. Today, a woman can buy anything she wants!! That's why it's important to be very independent.
When I was in my 20's I worried about my weight. To fit in a pair of jeans I made sure to fast all the time! I always had to stay under a certain weight or my size was always 5-7 in jeans. Now that I'm older, in my 50's, I want to feel at peace and no longer a size 7 but, that's okay. I love who I am! I don't worry about what others think of me anymore.
Surround yourself with other women who are positive and have the same goals in life as you do! Keep independent, always, always keep learning and keep up your education! - 56, Maryland
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I have always felt free and liberated to make choices when it comes to my own life. I feel like I must give a lot of thanks to my family and the way I was raised when thinking about how much freedom I had to make my own life decisions. On that same token, I was left to be self-sufficient and independent in hard times as a young child. The mix of these made me the person I am, someone who likes to be free to my own choices and decisions. I feel that women are beginning to learn and accept that they can be loud. We are free to be ourselves unapologetically. I think that a few decades ago, women didn’t feel that same feeling of true liberty, or if they did, it would come at a cost.
My view of my body has been a struggle from a young age. I had a horrible self-image and always wanted to look a different way. However, as I’ve aged, I have grown to understand the beauty in my body and all bodies in general. I can get up in the morning, go for a run and take a deep breath with no issue or pain. That is beautiful, and I have learned to stop taking that for granted just because I want to be a smaller jean size. I think that the pressure of being up to the “standard of beauty” is much higher in this younger generation with the increasing online presence of pretty much everyone and in that, photo, and video editing. I do believe that the elder generations struggled with plenty, but the online aspect of comparison is detrimental to this generation.
Don’t let anyone make you feel small, take up as much space as you need, be loud, and never apologize for being true to yourself, whatever that looks like. - 20, Florida
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How free I feel to make my own choices about my life varies. These days women can’t really make any decisions without outside opinions weighing in/someone trying to stop or deter you depending on what it is. I think that the nation is regressing. I believe a long time ago women were not viewed as equals and then it seemed like at some point it got better and now it’s slowly going back to how it was to begin with. Luckily women have more of a voice so we are able to advocate for ourselves and hopefully put a stop to it!
My view of body image has changed A LOT since I was a kid. I’ve always struggled with body dysmorphia but I definitely as of late have become a lot more accepting of myself and my flaws because I’ve realized I’m not alone in these feelings!
One piece of advice I’d give younger women is to cut yourself some slack! And also not to judge yourself or others. - 22, New Jersey
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I feel completely free. I made choices not to have kids. I am a retired nurse who fended off my share of handsy doctors over the years who thought they were superior in every way. Now doctors are also women and many of them are also Moms. My husband and I have made decisions about housing, money, vacations, finances, etc. Sometimes we disagree and each of us gives our reasons but we respect each other's decisions and ideas. Do I think that freedom has changed for women over the years? Many Changes!!! When I was super young you usually got married in your early 20's & started a family and were usually a stay at home Mom. If you did work the choices were teaching, retail or office jobs. There was NO chance to expand into other areas as today such as technology, engineering, medicine or any science field, aviation & on & on. If you did not get married you were a spinster. NO thought would have been entertained that you were gay and had no interest in marriage to a man.
Women now can decide how they want to do their hair or what they want to wear. We can wear makeup or not. We can color our hair pink and purple if we want. All of this & so much more allows us as women to dictate our own personal choices. But I'm not sure if body image has evolved over the many years. We are still comparing ourselves to other women & even those who are celebrities. Unfortunately younger girls & young women look to people like the younger Kardashians to dictate who they are. Much more peer pressure with social media. These social media platforms did not exist for several years and it is now harder for young girls/women to navigate their way to self confidence.
I would tell young women to be engaged in all aspects of life... lifestyle, politics, autonomy realize the impact that you can have in society. The last several years have been challenging for all women and will continue to be challenging. There are some that want to take us backwards to how we were perceived as "dutiful". We have to continually fight for our freedoms in reproductive care, voting rights (some far right politicians don't think women should have the right to vote) Did you ever wonder why there are very few women in Congress? It has been said for years that our hormones control us and we are unstable. We should feel empowered NOW more than ever. - 77, Maryland
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I feel pretty free to make my own choices about my life, but i feel like a lot of different things weigh into my decisions like other people’s feelings, my own feelings, how the things i choose for myself will effect the people around me, and I try to think realistically to not get my hopes up about certain aspects of my life that I want. I don’t know much about women’s history or like any history for that matter except for Hamilton, but I think freedom for women is very much prominent in our society except for potential abortion bans/restrictions which I think shouldn’t even be a discussion. I also think that women aren’t free in the sense that we’re still not able to do things to and with our bodies without societal judgment. Like being slut shamed for having a lot of sex while men are praised or wearing short/revealing clothes and being seen as a slut or a “freak” and sexualized/judged by people around you. So we’re free I guess, but our expression is limited by beliefs associated with certain ways of dressing, acting, or presenting yourself.
As I've aged I feel like my view of body image has only really gotten better, me personally I'm not very affected by seeing girls who may have a skinnier waist, bigger boobs, nicer body, whatever the case is. I feel like when I was younger and going through puberty I was a lot more self conscious about my body than I am today. It’s so normal in day to day life to see people of all different shapes and sizes and I think everybody is so unique and beautiful in their own way. I feel like a lot of girls struggle with body image today because they’re so chronically online and don’t go out and see the true varieties of people that exist instead of the skinny girls on their social media pages.
One piece of advice I have is to be confident in yourself and to remind yourself that NOBODY CARES AT ALL what you are doing or wearing or anything, so never second guess yourself and do what you love! If you are nice, confident, and genuine, only good things will come to you. - 22, Florida
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I feel that I’m able to make my own choices about my life. Sure, there are expectations concerning careers, families and lifestyle and there are certain pressures. But I do feel that I’m able to make my own choices.
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My view of beauty and body image has certainly fluctuated since I was little. Beauty standards have changed and altered throughout the years. I would say I was more concerned with what I looked like in early high school than I am now simply because that’s around the time bodies change and there’s even more pressure to fit in. I think now, I don’t have to care so much because I’ve realized it’s not that important. I think younger generations care more about body image than older generations due to social media.
One piece of advice I would give to younger women today would be to do what makes you happy and what makes you comfortable. - 22, Arkansas
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I have always felt free to make my own choices as it pertains to lifestyle, relationships, etc. I am a very strong willed woman. Sometimes that pisses people off, but I’m OK with it. I definitely feel that being financially independent is how you afford such freedom. Women that have to depend on a partner also have to take whatever treatment that comes with that. Without financial independence, you are usually stuck, and your choices are extremely limited.
In regards to aging, my appearance has always been very important to my identity and confidence. As that began to fade in my 50s, it was very hard to deal with. I feel that I’ve gotten over the hump and that I don’t care anymore because I am comfortable and confident and who I am. I definitely wish I was this confident when I still had that nice young body and face. But with age comes wisdom.
If I could give any young girl advice, it would be to know what your boundaries and needs are in a relationship and never waiver from those for anyone. Learn about red flags! Also, like I said, financial independence is everything. - 55, Maryland
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I feel very free. I have never felt pressure from other people to make decisions contrary to the ones that I want to make. I think career choices are difficult to make as a woman, especially in our generation. I am happy that the world is evolving and is accepting women more and more in the field I am interning in (sport management). I think the world is accepting women in the work force a lot more than how they used to be. It has never been a thought in my mind that I couldn’t work the same job that a man does. I am aware discrimination still happens, but it’s not something I feel like as a woman I need to worry about.
Body image has changed substantially over the years. People used to promote unhealthy eating habits because women used to be more attractive if they had fat on their body. And then the world took a total 180 and promoted skinny as pretty. I think nowadays, there are absolutely unrealistic beauty standards, but people are becoming more away from what it means to be “healthy” and how that doesn't really equate to skinny.
I would tell younger women that being healthy is beautiful. Beauty standards these days are completely unrealistic. Skinny does not = pretty. Take care of yourself both physically and mentally.If you can wake up each morning and do everything you want to do each day, you’re winning. Don’t waste your life worrying about a number on the scale, or what size jeans you wear. - 21, New York
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I feel a lot of freedom in choices but recognize that I am lucky and it is rare.
Aging is taboo and we should try to hide, halt, and stop signs of it instead of embracing it. That’s sad.
Have backup plans, know the laws in your state, stand up for yourself. Don’t settle. - 37, Maryland
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I think in high school or middle school, having freedom was very minimal and would be taken over frequently. As I grow older, I have become more confident and realized that my worth and word is the same as a male’s opinion so I don’t struggle with the internalized misogyny to as great an extent as when I was in highschool.
I think in recent years beauty is seen as who you are, depending on the surrounding culture. For body image, my mom instilled confidence since I was young and I do personally believe that since we are all under the misogyny of the male gaze it is something all women suffer with approval for, I believe confidence is mostly instilled from your parents (especially mothers).
My piece of advice is to not care what irrelevant people think of you and put character development first. - 21, Virginia
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I feel relatively free to make my own choices. I have felt an increasing amount of freedom since moving away from home with decision making about my life, considering the majority of decisions I made had to be passed through my dad. However, I think that women have much more freedom today than they had in earlier years, mostly because there is less stigma around women doing things/ living their life separately from a man, for example being a single mom, or a solo traveler, and so on.
My view of my body image has changed as I’ve aged because I finally feel l’m at an appropriate age to have an “adult” body. As someone who hit puberty pretty early I was always insecure about my weight because I felt like I appeared more filled in/mature than other people around me. However now that I’m in college and growing older I feel like more people have what I have always thought of as an “adult body” and it has made me more secure in myself and my appearance.
One piece of advice I would give to a younger girl is not to base all of your worth from men or what other people think of you, and that always having to seek validation in other people will never be fulfilling. - 19, Maryland
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I feel pretty free I’d say and definitely a lot in the United States, but places ruled by the Taliban and other regions are working backwards.
Social media plays a huge role. Anyone younger than us is being raised from ages as young as 4 constantly seeing people comparing and sharing their highlights.
Your body is your home. - 20, Maryland
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I feel very free to make my own choices about my life. I think that I’m blessed to have this privilege because many women before me did not.
I care deeply about my body image. It’s gotten better over the years. It consumed me before.
Life is too short to spend it all on your phone. - 20, Maryland
The Results
I feel a pretty strong sense of freedom for my personal lifestyle. I think it’s evolved as societal norms have changed. Both for the good and bad. With extremism in political climates, it can allow for radical change but as said before both for the good and for the bad.
My view has been a rollercoaster with beauty and body image. Before I had a relationship with Jesus, my body image was really important to me because that's how I viewed my self worth. This was based on certain circumstances within society that made me value that above most things. I felt that there was always something wrong with the way I looked which was really sad since I was just a girl. I have witnessed society put pressures on me personally on the way I looked and on partly things I could not control. So my initial view about my body was always negatively masked in a facade of “pride” about it. Vanity for me was a wavering thing balancing between hatred and love for my body. I think the pressures of social media and these expectations are unrealistic and frankly idiotic. Our bodies were made for living life, not letting our bodies become our lives. Now after I've become more grown, seen changes in my body, and have a relationship with Jesus who reminds me that I am fearfully and wonderfully made by the Creator of the universe, I feel a sense of gratitude for my body. Some days are still hard to not fall into the trap of “this is what a beautiful woman looks like” especially with the rise in plastic surgery. But I can say with confidence that my looks on beauty has changed drastically. I see people including myself with a different set of eyes now. Looking at people who the world wouldn't deem conventionally attractive, I see beauty in their uniqueness. I see them as someone who was intentionally created with all of their freckles, curls, teeth, skin color, height, nose shape, eyes. Regardless of what they look like I think it's beautiful to just look like you.
I think it differs from other generations in many ways because sadly i dont think a lot of people have the same view on beauty as me across all generations. I have seen the typical beauty standards just within my short life of 21 years change drastically. We've seen it go from super skinny to very curvy. Who knows how else it can change.
One piece of advice I would give younger women would be to know how truly valuable they are. I didn't know my value for many years and my life reflected that. However, I realized that our value was never affected by anything external (what I accomplished, my looks, friends, etc.) but was already established because we exist as humans. God created me, loved me, and chose me to be in this world. He gave me all the unique gifts and traits specific to me. He has given everyone their own beautiful quirks and gifts. You don't have to do anything to earn your value, you are already valued beyond measure. The deeper you understand that, the more at peace you will be with the person that you were made to be. - 21, Florida
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I feel like I have the freedom to make my own choices about my life and I think that feeling used to not be seen in women as they were undermined by men and society. Women, for years, were really only able to care for their household and couldn’t speak up or work.
I think views of body image and beauty have differed between generations in the way that now it is being pressed on younger kids that you should look a certain way but in past generations it wasn’t as pressed because of no social media and not really seen until teenage/adult years.
My advice for younger girls would be to not feel like you have to act a certain way or look a certain way for people or men and to do and be whatever you want. - 17, Maryland
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I am pretty much free to pursue whatever life I want. I think that also comes from the opportunity I have and the support of my family. I think it has definitely changed over the years because now there are a lot more opportunities for women to pursue a lifestyle of their choosing. Even though there are still restrictions and hardships especially depending on where you're from, culture, etc. but I think it has gotten a lot easier.
I think body image is very prevalent, especially to most women going into teenage years and beyond. I think this is an issue that has always been present but definitely more prevalent due to social media.
I think if I could give any advice it would be to take all the opportunities that are given and follow and continue to do things that bring you joy even if they might be difficult. - 19, Virginia
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I feel extremely free to make my own life choices. I believe my career has helped me to feel very independent in many ways. It has given me confidence in decision making and taught me a lot about dealing with difficult situations. I also enjoy my financial independence from my job. I believe the older I get the more free I feel to do what I feel is right and not be swayed by others.
When I was younger I worried a lot about what others thought about my appearance. I think more now about being healthy rather than having to look a certain way. I also appreciate different styles, and even though something may not be for me I enjoy seeing how others express their individuality. I believe that this generation is way more accepting of differences than those of the past.
I would tell them to not sweat the small stuff and enjoy and celebrate who they are. I think the lucky ones are those who figure that out early! - 64, Maryland
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I feel very free to make my own choices about my career, family, and lifestyle. I think it has changed quite a bit from past years. There was a time when women were expected to get married, have children and not work. I think women today can make any choices they would like and follow any path in life they would like. They no longer need to conform to societal norms that they did in the past.
My view of body and beauty image has definitely changed over the years as I am older. Now I embrace the natural changes of wrinkles, gray hair, etc. I view them more as badges of experience rather than flaws. When I was younger, I equated beauty with being thin and dressing fashionably, etc. Now I feel like beauty is something that comes from within and it’s more important to focus on your inner beauty and mental wellness.
I would tell them to embrace their true self. It is always easy to feel the need to conform to social pressures and other people’s expectations. I would want them to build self-confidence, surround themselves with positivity, embrace their uniqueness, and celebrate who they truly are! - 60, Pennsylvania
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I feel free to choose from a few options, I think that opportunity is distributed differently based on background. That freedom has definitely expanded for women over the years, especially with women joining the work force and attending the same colleges as men.
I think as a child I had a more pigeonholed idea of what beauty was based on the media I saw, such as in movies, tv shows, and magazines. I think the world has expanded the idea of beauty over the past decade to be more inclusive and diverse.
Beauty is so much more than looking like the cover of a magazine. Beauty can be found in kindness, intellect, and laughter. Beauty is everywhere and is so much more than the number on a scale or the color of your hair. - 21, Wisconsin
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I feel extremely free to make my own life choices. I believe my career has helped me to feel very independent in many ways. It has given me confidence in decision making and taught me a lot about dealing with difficult situations. I also enjoy my financial independence from my job. I believe the older I get the more free I feel to do what I feel is right and not be swayed by others.
When I was younger I worried a lot about what others thought about my appearance. I think more now about being healthy rather than having to look a certain way. I also appreciate different styles, and even though something may not be for me I enjoy seeing how others express their individuality. I believe that this generation is way more accepting of differences than those of the past.
I would tell them to not sweat the small stuff and enjoy and celebrate who they are. I think the lucky ones are those who figure that out early! - 64, Maryland
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I feel like I have complete freedom to do whatever I put my mind to and that has only grown over the years. I grew up being told I have endless opportunities and potential to choose any career and have never been discouraged in any aspect of what I choose to do with my life.
Over the years I have definitely grown noticeably more self conscious about my body and how I look compared to other women, impacting my confidence.
One piece of advice I’d give to younger girls is to try to not get sucked into social media especially at a young impressionable age, I believe that is what played a huge role in my view of beauty and standards about my life. - 18, Virginia
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As for me, at the age of 69 I have achieved my goals of freedom in every aspect of my life. As a child, you have your parents to guide you. As a teenager, they truly try to hold on to you as long as they can. Then there’s your husband, or husbands (...lol) No explanation needed there, and as you mature, work hard, raise your kids, and love your grandchildren, it’s your turn and you’ve earned it baby (freedom). It’s a wonderful thing.
When you’re young you just try and fit in, and hopefully you have the confidence to stand up straight and like yourself. As the years go by, oh yes, the body does change, but you do your best to look your best. Exercise and diet are important for the mind and body. No matter where you live or how you were brought up, it’s up to you to know right from wrong, and just try to do your best. Be strong, kind, and grateful.
I would tell the girls today… Don’t rush. How you feel at 19 , you won’t feel that way at 28. You look at life so differently as you age. Do not depend on any man. Make sure you can make it on your own, and then fall in love. Hopefully, live happily ever after. - 69, Maryland
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I have always felt free to make my own choices. I chose to quit work and raise my family but it was a choice not because I had to. I have never felt that my choices were limited based on my gender. I do think that the generations before me did not have that choice. Those generations (1960’s and prior) women were expected to stay home and not work.
I think as you age you just learn to adjust what the image is. And learn to be comfortable in your skin.
I feel like with social media our younger generations of girls/women have too much pressure to be perfect in looks. It’s just not attainable.
Learn to be happy and celebrate who you are and do not let anyone sway you otherwise. - 63, Florida
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I feel free to make choices in the sense that legally, I am able to. However, financially, I am not “free” as I have to work for a living. Because of this obligation, if I chose to have children, I would have to make sacrifices in my career to fit my family. I feel free to make decisions and I have a strong voice within my marriage. I am privileged to make my own decisions daily. Freedoms for women have definitely changed over the years. Today I enjoy the freedom of voting, working practically any career, raising my opinion, and I do not have to be subservient. I have my own bank account, car, and can travel wherever I please without a chaperone. I can also own land and my future daughter can inherit it.
My view has changed drastically over the years about my views on appearance. As a teenager I used to stress over my appearance and the thought of being ugly was a great fear of mine. I was definitely insecure and struggled with image issues. As I’m maturing I realize that my body and appearance isn’t what makes me, me. My body is a vessel in which to experience life and the human experience. I still put effort into my appearance, want to look good, and want to be attractive, but I really don’t stress about if I am ugly to other people. I enjoy looking good for me and not necessarily for the world. I’m much more confident in my style and who I am as a person as a result of caring less about expectations. I’m unsure if this is due to growing up and maturing or if this is from working during the pandemic where I no longer needed to wear makeup daily since I was wearing a mask and full PPE. It’s possible this is also the result of me quitting instagram and no longer being addicted to getting “likes” on social media. I’m sure this is still a massive pressure for teenagers today.
Learn healthy emotional regulation. You can’t control other people’s actions but you can learn to process through your own reactions. - 28, Maryland
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I have always felt free to make all of my life choices. Granted when my children were younger, their wellbeing was always in the mix of deciding factors. Today I choose to remain in my home to accommodate my elderly Mom and to also still have the home as a base for all four of our kids as they settle into life. This freedom was much different for older women as it was expected to not work and raise a family. I recall that my mother in law just mentioned that if you worked for the State of Maryland that you were required to stop working at 7 months pregnant! I worked until my due dates!
I’m not sure my view of beauty or body image has changed. I do know that I have a greater awareness that each body is their own form of beauty. Older generations always seem to have not had a lot of issues with weight, my generation does. Today’s generation I believe is accepting but with social media there may be some unnatural ideas of how people should look.
Be kind. Protect your peace. And take the chance-you are young enough that if it doesn’t work out try again or try something different. Also, don’t marry the guy you meet at a young age instead date until your later 20s and if they are still around then maybe consider it. You are not the same person at 20 vs. 28! - 49, Maryland
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I feel women are very free to do whatever they want to do in their lives. They can be doctors and welders, executives, you name it. Back in the day, if women worked, they would hold jobs like receptionists, a dental assistant , and a school lunch helper.
I do not like being older. You see many changes in your body that you do not like. You just have to embrace the changes. The body images u see in the media do not represent what the average woman looks like. So young girls think they have to look like that. The older generation looked older than we do. They didn't worry about their looks that much.
Do not pay attention to what other people say about you. Do what is best for you and what you feel comfortable with. You can never please everyone, and some people may be jealous of you. - 77, Maryland
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I feel free to make choices of my family and friends as through working on who I want in my life and do not, who serves me and who does not. As a woman, I don't feel as free as I should for my body based on politics in the U.S. Lifestyle, I feel free about the choices I make because I know that it is my life and my choices and that's all that matters at the end of the day and I will overcome any barriers I come across in life despite my gender. Career, I am very invested in women's rights and politics, and I want to make a change in my career with the freedom I have from having a college education and to make a change. Before these recent years, with Roe vs. Wade being overturned and Trump becoming president, women and had more freedom and now those freedoms are extremely limited.
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My view of beauty has evolved over the years, from external to internal. I think beauty is based on who you are from the inside. For body image, it is something I have struggled with for years and I still do. There are highs and lows everyday of what I think a beautiful body is for me. In recent generations, I think it has become more open and normalizing of fluctuating weight on social media, but internally I don't believe our generation has accepted that.
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Live your life for you. Do not suppress yourself for anyone or any man. Be the loudest, strongest, truest version of yourself. - 21, New Jersey
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I feel I am completely free to make any and all choices in regards to my life. I don’t feel like I have lost any freedoms. Things have changed from the federal level to the state but I don’t believe those changes have affected me.
As I get older I am more concerned about being healthy. I work out now for that reason. I think more and more women are doing it to be healthy and less about how they look.
Do what makes you happy. Do not sacrifice yourself for anyone. - 56, Ohio
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I feel there is a big difference between someone who is single and one who is married. Being single for a number of years, I answer to myself for the choices I make. I have been on my own for so long, it does have its pros and cons. I enjoy the fact that I can choose to do whatever I feel like when I feel like doing it. The flip side is not having a partner to share those special times together. Being married, the person always takes into consideration the partner and their feelings. They share their lives with each other and have the comfort of knowing there is someone who has their back. I feel the woman’s role has changed over the years. They are not considered just the homemaker where the husband is the provider and the woman stayed at home and raised the children. They wanted more. Today, women are CEOs, lawyers, doctors, etc. They do not want to have children, they want their careers.
Decades ago, it was more important to be like the models that appeared in the magazines. Today, women feel so different. They are not so worried about their weight or how they appear to other people. They accept their body and are proud of it. They do not feel they have to be skinny to be accepted anymore.
Always be yourself. Don’t listen to the bullies out there. Just make yourself happy and strive to do good for others. You will make a lasting impression and brighten somebody’s day for it. - 78, New York
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I feel very free to be able to make choices as a woman in regards to career, family, and lifestyle. I think our freedom has increased throughout time. However, there is some concern about our freedom being taken away in regards to reproductive health which worries me for the younger generation. I can apply for any job I am qualified for regardless of being female. I do feel there is still some disparity in equal pay for women vs. men in some careers.
I’ve embraced aging and feel more confident in my 50s than I did when I was younger. You stop caring so much about what others think as you get older. I hope to portray a positive image for confidence for my daughters, nieces, etc.
Embrace who you are. Focus on being healthy, eating right, exercising, getting rest. Don’t take social media so seriously and focus on your mental health as much as you do your physical health. Find what makes you happy, love and nurture your relationships and know how to be independent. Be true to yourself and don’t follow others just because. - 54, Maryland
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I think I have the freedom to make my own decisions in my life and I feel that as time has passed, women have more freedom than before when most choices were controlled by society.
Views and body image have changed because of new expectations and social media. Girls who are younger think they are expected to look and act a certain way to fit in but when I was younger I didn’t feel like I had to look a certain way as a kid.
My advice to younger girls would be don’t spend too much time listening to what other people think of you because you really only have yourself. - 17, Maryland
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I feel incredibly grateful for the freedom to make my own choices about my career, family, and lifestyle—a freedom that many women before me didn’t have. Owning a business and building a life on my terms would’ve been much harder for women in previous generations. Today, opportunities like financial independence, entrepreneurship, and leadership roles are more accessible than ever. However, I also believe we still have a long way to go. Women are still fighting for equal pay, representation in leadership, and support in balancing career and family. The pressure to 'have it all' can feel like a double-edged sword—freedom is there, but so are the expectations. True progress will come when every woman feels fully supported in pursuing her dreams without barriers or judgment. I’m inspired by how far we’ve come, but I’m also deeply aware of the work we still need to do.
Social media made it incredibly hard for me to love myself for many years. I was in a constant state of comparison, feeling like I wasn’t enough because I didn’t look like the images I saw online. It took a lot of reflection to realize that social media often creates a false sense of reality. To prioritize my mental health, I decided to step away from it entirely, which allowed me to focus on what truly matters. Over time, I’ve redefined what beauty means to me. Listening to other women’s testimonies about self-love has been inspiring and has taught me that true beauty is rooted in kindness, confidence, and authenticity. Everything else fades, but a beautiful soul lasts forever. It took a lot of work to train my brain to stop comparing myself to others and instead celebrate the good in myself and others. Now, I focus on seeing beauty in everyone, and that has been life-changing.
My biggest advice to young women is to use your hardships as fuel. Life isn’t easy, and nothing will be handed to you, but you can use challenges to grow stronger and prove to yourself what you’re capable of. Do it for yourself—it’s you versus you. When people underestimate you, let that push you to rise above. Never give up—do it for yourself, for other women, and for the rights we’re still fighting for. Learn to love yourself so that you can love others fully and live a life rooted in kindness and unity. Don’t let negativity hold you back. Be humble, slow to speak, quick to listen, and intentional in your actions. Less talk, more doing. Never burn bridges or make enemies if you can avoid it. Life is too short for division—focus on building connections and lifting others up as you grow. Above all, remember: every setback is an opportunity to come back stronger. Spread love!!!!!! - 22, Delaware
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I feel as if I do not have enough autonomy of my own body when it comes to making my own decisions about my life. I feel as if women’s bodies are constantly subjected to government interventions, which makes me uneasy. I feel as if through my childhood, my reproductive health rights have always been a gamble, some years I have more rights, and other years I have less.
My view of beauty and body image has definitely changed over the years. When I was younger, I didn’t care, I saw a person as a person; however, as I have gotten older, I have seen and been subjected to the influence of social media. I think social media has set unrealistic standards of what individuals “should” or “should not” look like. I do think it is more severe for women, and it breaks my heart.
One piece of advice I would give to younger women today is that it is not easy being a woman; however, do not ever change yourself to fit society, rather let society adapt to who you are as a person. Authenticity is so much more grand to the world than trying to fit in. Don’t be a sheep, be memorable, and be undeniably you. - 20, Virginia
The Goal
Research question: How do perspectives on freedom of choice, beauty and body image, and generational advice vary among women across different ages and regions in the United States?
Main Goal: To identify both common threads and unique differences that illuminate the ways in which societal and cultural shifts impact women’s lives.
CONTACT
For any inquiries, please contact Olivia Lockett:
Tel: 443-910-8398 | email oliviarae234@gmail.com
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